{"id":4311,"date":"2026-04-16T14:06:45","date_gmt":"2026-04-16T09:06:45","guid":{"rendered":"https:\/\/styched.com\/?p=4311"},"modified":"2026-04-16T14:06:45","modified_gmt":"2026-04-16T09:06:45","slug":"germanys-boss-secures-landmark-australian-open-partnership","status":"publish","type":"post","link":"https:\/\/styched.com\/?p=4311","title":{"rendered":"Germany\u2019s BOSS secures landmark Australian Open partnership"},"content":{"rendered":"

BOSS will become Official Lifestyle Outfitter of the Australian Open from 2027, marking a key step in its sport and culture strategy.
\nThe brand will dress up to 4,000 staff and elevate on- and off-court style through tailored looks, activations and merchandise, strengthening its global presence in tennis while redefining the tournament\u2019s visual identity.<\/p>\n","protected":false},"excerpt":{"rendered":"

BOSS will become Official Lifestyle Outfitter of the Australian Open from 2027, marking a key step in its sport and<\/p>\n","protected":false},"author":1,"featured_media":4312,"comment_status":"open","ping_status":"closed","sticky":false,"template":"Default","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","footnotes":""},"categories":[6,9,11],"tags":[566,32,339,35,892],"class_list":["post-4311","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion","category-highlights","category-lifestyle","tag-culture","tag-fashion","tag-lifestyle","tag-style","tag-tennis"],"magazineBlocksPostFeaturedMedia":{"thumbnail":"https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership-150x150.jpg","medium":"https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership-300x199.jpg","medium_large":"https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership-768x510.jpg","large":"https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership-1024x679.jpg","1536x1536":"https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership.jpg","2048x2048":"https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership.jpg","colormag-highlighted-post":"https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership-392x272.jpg","colormag-featured-post-medium":"https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership-390x205.jpg","colormag-featured-post-small":"https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership-130x90.jpg","colormag-featured-image":"https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership-800x445.jpg","colormag-default-news":"https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership-150x150.jpg","colormag-featured-image-large":"https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership-1040x600.jpg"},"magazineBlocksPostAuthor":{"name":"Styched","avatar":"https:\/\/secure.gravatar.com\/avatar\/dd12961bc53f4886ed1e087725cc7d1e94ea1ab645b4698e4fdac10b9b4d6ad8?s=96&d=mm&r=g"},"magazineBlocksPostCommentsNumber":"0","magazineBlocksPostExcerpt":"BOSS will become Official Lifestyle Outfitter of the Australian Open from 2027, marking a key step in its sport and","magazineBlocksPostCategories":["Fashion","Highlights","Lifestyle"],"magazineBlocksPostViewCount":2,"magazineBlocksPostReadTime":1,"magazine_blocks_featured_image_url":{"full":["https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership.jpg",1040,690,false],"medium":["https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership-300x199.jpg",300,199,true],"thumbnail":["https:\/\/styched.com\/wp-content\/uploads\/2026\/04\/germanys-boss-secures-landmark-australian-open-partnership-150x150.jpg",150,150,true]},"magazine_blocks_author":{"display_name":"Styched","author_link":"https:\/\/styched.com\/?author=1"},"magazine_blocks_comment":0,"magazine_blocks_author_image":"https:\/\/secure.gravatar.com\/avatar\/dd12961bc53f4886ed1e087725cc7d1e94ea1ab645b4698e4fdac10b9b4d6ad8?s=96&d=mm&r=g","magazine_blocks_category":"Fashion<\/a> Highlights<\/a> Lifestyle<\/a>","yoast_head":"\nGermany\u2019s BOSS secures landmark Australian Open partnership - 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